Independent studio · since 2018

We make software
that earns its keep.

We work with founders and product teams to design, build, and ship software that customers actually use.

See the work What we do →

Building a Real-Time Analytics Dashboard

Latest projectDataViz Inc

projects shipped: 14
in product value delivered: $6.2M
independent, still: Est. 2018
Atlas-powered: 100%

Selected work

All projects →

E-commerce/ShopEasy

E-Commerce Platform Migration to Cloud-Native

ShopEasy had outgrown the monolith that built their business. Every sale season was a gamble on whether the single application server would survive the traffic, and a change to the checkout meant redeploying the entire store. The platform was not broken; it was simply unable to grow at the pace the business now needed. We migrated incrementally rather than rewriting from scratch - the strangler approach, peeling off one capability at a time behind a stable API so the live store never stopped selling. Catalog, cart, and checkout each became services that scale on their own, containerized and orchestrated so capacity follows demand instead of being provisioned for the worst case all year round. The result was a platform that absorbs seasonal spikes by scaling the services that actually feel them, while the rest stay lean. Deploys went from a coordinated event to a routine, several-times-a-day non-event, and the infrastructure bill dropped because ShopEasy stopped paying year-round for peak-day capacity.

Finance/Global Bank Corp

Redesigning the Digital Experience for Global Bank

Global Bank Corp came to us with a banking platform that worked and that nobody enjoyed using. Customers completed tasks despite the interface, not because of it, and the support queue told the story - the same handful of screens generated most of the calls. We started with the calls, not the comps. Three weeks of session reviews and support-ticket analysis showed the real friction was not visual; it was a transfer flow that asked for the same information twice and a dashboard that buried the one number people opened the app to see. We rebuilt the information architecture around what customers actually did most, redesigned the core flows to remove the duplicate steps, and shipped a design system the bank's own team could extend. The redesign cut the steps in the primary transfer flow by nearly half and moved the most-requested information to the first screen. Within a quarter, the support volume tied to those screens fell sharply, and the bank's team was shipping new features on the system without coming back to us for every change - which is the outcome we are proudest of.

What we do

Full services →

from $5,000

Digital Marketing Strategy

We run marketing the way we run engineering: measure first, decide from the data, and stop spending on the channels that are not working. No vanity metrics, no campaigns that look busy and move nothing. That means instrumenting the funnel properly so you can see where attention turns into customers and where it leaks away, then concentrating budget where the evidence points. The goal is a growth engine you understand and can keep running after the engagement ends - not a dependency on an agency that guards its own dashboard.

from $12,000

Cloud Infrastructure

We set up infrastructure that scales when you need it to and costs what it should the rest of the time. The two usually fight each other, and resolving that tension - capacity that follows demand instead of being provisioned for a peak you hit twice a year - is most of the job. Everything is defined as code, so your environment is reproducible, reviewable, and recoverable rather than a hand-tuned server nobody dares touch. We build the deployment pipeline, the monitoring that catches problems before your customers do, and the rollback path you hope never to need but will be grateful exists.

from $8,000

UI/UX Design

Good design is not decoration applied at the end - it is the decisions you make about what the product asks of the person using it. We start with research: watching real users, reading the support queue, finding where people get stuck before we open a design tool. From there we design the flows that carry the most weight, build a system rather than a pile of screens, and hand it off as components your engineers can actually implement. The deliverable is not a beautiful mockup that dies on approval; it is a working system that ships and keeps shipping.

from $20,000

Mobile App Development

A mobile app earns its place on the home screen or it gets deleted in a week. We build apps that respect that bar - fast to open, honest about what they do offline, and native enough in feel that nobody has to learn your conventions to use them. We help you make the build-once-or-build-twice decision honestly, weighing cross-platform reach against the moments where a truly native interaction is worth the cost. Whichever way it goes, the app ships with the same backend discipline as our web work, so your data layer is not an afterthought bolted on at the end.

from $15,000

Web Application Development

We build web applications that hold up after launch - the part most of the industry treats as someone else's problem. That means a server-first architecture that stays fast as the data grows, a codebase your own team can read and extend, and a deployment story that lets you ship on a Friday without flinching. Our default stack is Go on the backend and a modern server-rendered frontend, chosen because it is boring in the ways that matter and fast in the ways users notice. We work from your real workflows rather than a generic template, and we leave you with documentation and a system you own outright.

“Excellent design work and attention to detail. Our users love the new interface.”

Priya Sharma · HealthTech Solutions

“The mobile app they built for us increased our customer engagement by 300%.”

Robert Mueller · FinanceHub

“Professional, responsive, and incredibly talented. Highly recommend their web development services.”

Lisa Chen · Global Retail

“Forma Studio transformed our online presence completely. Their team delivered beyond our expectations.”

David Kim · TechStart Inc

The studio

Meet everyone →

Elena Volkov

Marketing Director

James Wilson

Senior Developer

Aisha Patel

Lead Designer

Marcus Rodriguez

Chief Technology Officer

Sarah Chen

Chief Executive Officer

From the studio

All posts →

Writing Clean Code in Go

Securing Your API: A Guide

Microservices vs Monolith

Every word on this page comes from a headless CMS.

Case studies, team bios, service listings, and testimonials. All managed in the Atlas dashboard and delivered via a single typed API with ISR caching. No database queries in the render path.

View on GitHub Browse the docs

app/page.tsx

// Every content type fetched from Atlas in one call
const [services, work, testimonials, team] = await Promise.all([
  listEntries<Service>("service"),
  listEntries<CaseStudy>("case-study", {
    sort: "published_at:desc",
  }),
  listEntries<Testimonial>("client-testimonial"),
  listEntries<TeamMember>("team-member"),
]);

Have a product worth building?

We take on a handful of projects each year. Let's talk.

Start a conversation

We make softwarethat earns its keep.